Diversity in mannequin body size and gender can help shoppers see themselves reflected in a brand — and drive loyalty.

Diversity in mannequin body size and gender can help shoppers see themselves reflected in a brand — and drive loyalty.
Etsy is more than a website to buy handmade goods. It is also where people who make handmade goods shop to buy the supplies they need to design or display their creations.
A mannequin dress form one of those items.
This one has over 81 five star reviews from Etsy customers in less than 3 months. Considering that many people don’t even bother to leave a review, this is significant.
As an accidental entrepreneur and mannequin queen, Judi Henderson-Townsend is changing the world one recycled mannequin at a time. Her Oakland-based store Mannequin Madness is one of the top five mannequin distributors in the county, as well as the largest mannequin recycling company in the US.