Curvy Fashionistas rejoice! The chances of seeing a mannequin in a store window bigger than a size 4 just got better – thanks to  multi-grammy winning singer Adele.

At Mannequin Madness we have always carried a selection of plus size mannequins
and plus size dress forms available for sale. We’ve known for a long time that “sexy is not a dress size.”

But thanks to Adele and Mad Men actress Christina Hendricks, the media is slowly embracing the fact that women with curves can be objects of desire, not ridicule. It was a big deal when Adele was on the cover of Vogue!

After Demi Moore’s groundbreaking photo on Vanity Fair where she was nude, pregnant and sexy, it still took about 20 years for the public to accept the idea of  pregnant women as sexy. Which is why Mannequin Madness now carries pregnant mannequins that look like this:

modern maternity mannequin

So while our sales of plus size mannequins has increased thanks to Adele, there is still not public acceptance of plus sizes. This is why plus size mannequins are rarely seen in store windows or on the main floor where the glamour mannequins are. They are typically relegated to the second or third floor of major department stores.

Only in stores that specifically cater to plus size women do you see plus size mannequins prominently displayed.

Over the thousands of mannequins we recycle each year for retail chains, only a small fraction of the mannequins we acquire from them are larger than a size 6. (Note: a size 10 is a plus size in the world of mannequins.) We get a lot of goofy looking plus size mannequins like this one:

mannequin body image

If you see a plus size mannequin in a window display, snap a photo and send it to us. We want to post them on our blog so we can keep track how many plus size mannequins are really being showcased.

Who knows perhaps one day in the future it will won’t be a big deal to see a plus size and a size 6 mannequin standing side by side in a window display at a major retail store. Wouldn’t it be “a wonderful world” if once in a while a retailer would do a seasonal window display with nothing but curvey plus size mannequins in the window?


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Drink Healthy Coffee and Get Paid Easy
Drink Healthy Coffee and Get Paid Easy
10 years ago

Nice post. I used to be checking continuously this blog and I am impressed! Extremely helpful information specially the last section 🙂 I take care of such information much. I used to be seeking this particular info for a long time. Thank you and best of luck.

10 years ago

Your blog is a fabulous find! I’ve just recently opened a small booth at a large flea market and have been looking for merchandising display ideas. (I’m used to the food world – now testing the waters with clothing.) The first thing I noticed after my first weekend was that 50% of the people who walked into my booth were plus sizes. (I have ladies’ clothes & kids’ clothes.) (Being in TN and not CA has a lot to do with it I’m sure 🙂 Anyhow, although I realize that being a healthy weight is important – I think it’s important that society is not continually brainwashed into a Twiggy mentality. Everyone is unique. Everyone has a different structure, genes, environment, health issues, etc. etc. We need to embrace differences & individuality. I would LOVE to see more plus size mannequins all over the place. We need that. I’m going to keep my eye out from now on and hopefully be able to send pics when I can. (Although I clearly see that as being an excuse to go shopping 🙂 I hope you do more features on plus sizes. Regardless, I love your blog and I see myself as a faithful follower.

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