One might think that dressing a mannequin is pretty easy and pretty obvious. But as with most things that look easy, there is a technique or strategy that is involved in order for it to be “easy”. An instructor at a who teaches visual merchandising…
If you own a retail storefront you have to create a WOW factor with your window dislays to get shoppers to stop, look and come inside. What is the best way to do this? Your window displays are like a scene from a play – this is why…
You don’t need a big budget to make your retail store windows eye-catching. All you need is creativity. These photos of a Parisian boutique are excellent examples how humor and whimsy can transform a store window. Doesn’t it make you curious to see what else is inside the…
Once in a while we see something on YouTube that is educational not just entertaining. This video created by a retail consultant provides helpful tips on how ANY retail store can create a soul (as in brand identity) to generate more sales and create customer…