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Bloomberg Busisnessweek wrote this feature on Mannequin Madness on Dec 29, 2021. It was a wonderful way for us to end the year.

This entrepreneur made a purchase out of liquidation and found her niche reselling castoffs from major fashion brands. 

Judi Townsend was searching for Tina Turner concert tickets on Craigslist one day in 2000 when she spotted an advertisement for a mannequin for sale from a shop in Oakland, Calif. “I’d always wanted a mannequin to mosaic and put in my garden,” she says. When she ventured to the mannequin rental store, she discovered that the owner was liquidating. On a whim, she bought his inventory of 50 mannequins for $2,500, kicking off her entrepreneurial journey.