Although I am a little confused about what the image of the sad girl in the mirror represents, I love this display.
I love it because first of all, it is timeless. Originally it was used for a Xmas holiday window, but the message of Repurpose, Recycle, Reflect could be appropriate any time of the year. And this display could be for a variety of retail establishments, not just clothing stores.
An extra added bonus is that the display was created with repurposed materials (mainly recycled paper). And it was created by Visual Merchandising students from LIM college in New York, the nation’s only college focused exclusively on the study of business and fashion.
This just goes to show that you don’t need an army of people or a boatload of money to create an interesting, eye-catching window display. You do need talent and creativity – which is where free lance visual merchandisers come in handy if you don’t have the skills your self.
In contrast to this display, there are the windows at Bergdorf Goodman’s. Their windows are elaborate productions all year round and for Xmas they pull out all the stops. The financial and human resources required to make their elaborate window displays is mind blogging.
Here is a video which provides a behind the scenes glimpse at all that goes into their window displays.
